Advertising

Taxonomy

Code

Scope note(s)

  • See also entries for Radio advertising and Television advertising

Source note(s)

  • Sound Recording Database SMIDDEV_SR_SUBJECT_HEADINGS.

Display note(s)

Hierarchical terms

Advertising

Equivalent terms

Advertising

Associated terms

Advertising

75 Archival description results for Advertising

75 results directly related Exclude narrower terms

Promotional material

The series consists of brochures, photographic prints, note pads, glossy folders and advertisement colour keys used by Okanagan Helicopters to advertise services and equipment. The brochures, printed between 1968 and 1970, informed clients of the company’s acquisition of new aircraft.

The series also consists of promotional material for the Aerial Line Stringer, dating to the late 1950s or early 1960s, and the Helicopter Underslung Spray System (HUSS) Bucket, which was patented in 1969.

The series also consists of a file that purports to be publicity material from the 1967 Abbotsford Airshow. Although it is unclear whether this is correct, captions on the photographs indicate that at least one of the images may have been taken at an airshow, and some of the photographs may have been used for publicity purposes.

The series also consists of graphic material that was used in the production of advertisements. Included are two sets of colour key transparencies and related material for advertisements with the tag lines “Okanagan Delivers” and “The Universal Experience.”

Related ephemera, such as badges, decals, matchbooks, and a baseball cap were transferred to the department of Human History at the Royal British Columbia Museum. Blank orange promotional note pads have been retained with the archival material.
The series is organized chronologically.

British Columbia Electric Railway Company Victoria branch records

The series consists of records created by the Victoria Branch of the BCER Company between 1867 and 1967. The records, including those of predecessor companies, are grouped in seven categories: Administration, Light and Power, Transportation, Advertising and Publicity, Shortt Commission (1917), Miscellaneous and Maps

Administration includes financial records (accounts, appropriations, reports of corporate officials, salary ledgers - which reflect company organization - etc.).

Light and Power includes reports and statistics re power production and consumption, substation journals, engineering reports on the progress of the Jordan River development, Jordan River powerhouse journals (1912-1966), Goldstream powerhouse journals, records of predecessor companies as well as Public Utility Commission reports and appraisals of BCER property (1939).

Transportation includes internal reports, correspondence and financial records of predecessor company (National Electric Tramway and Lighting Company, Victoria Electric Railway and Lighting Company, Consolidated Railway Company).

Advertising and Publicity includes advertising files of copy and newspaper ad schedules, clipping books of newspaper ads and news items.

Shortt Commission records consist of 3 volumes containing proceedings, evidence exhibits and the report.

Miscellaneous includes some statistical data on rivers in BC some score books of the Jordan River Athletic Club as well as minutes and club files of the BC Electric Tennis Club.

Maps includes 9 maps of various systems and dams.

[Molson's demo reel]

Promotional film. A series of villain and damsel-in-distress vignettes in the style of the silent film era, advertising "Frontier" beer brewed by Molson for the US market.

Allan Klenman fonds

  • PR-0605
  • Fonds
  • 1934-1961

The fonds consists of correspondence and accounts information, promotional materials, photographs, and ephemera relating to Allan Klenman's career as a salesman in radio. The fonds also includes sound recordings of short radio announcements, advertisements, and opening and closings of radio programs.

Klenman, Allan Abraham, 1920-

Town meeting in Canada

SUPPLIED TITLE OF TAPE(S): What is good and bad about modern advertising? SUMMARY: Town Meeting in Canada (Arthur Helps moderator) discusses the topic "What is good and bad about modern advertising?" Discussants: Robert Leckie, advertising industry; Stanley Oberg, Faculty of Commerce, UBC; Mrs. B.F. McClusky, Canadian Association of Consumers; Professor E.S.W. Bellier, Department of Psychology, UBC.

Town meeting in Canada

SUPPLIED TITLE OF TAPE(S): Is advertising responsible for our high standard of living? SUMMARY: Town Meeting in Canada (Arthur Helps moderator) discusses the topic "Is advertising responsible for our high standard of living?" Discussants: Les Way, publisher of Canadian Weekly Editor; James E. Hiltou, educator and economist; Roy Hunter, advertising agent; James Sutherland, lawyer.

[Fire prevention -- fire fighting]

Stock shots. Includes footage of the "Manning Park Gallows" fire prevention sign on the Hope-Princeton Highway; general footage of forest fire(s), fire fighters, and their equipment; aerial footage of fire; use of helicopters and air tankers (B-17 bomber); etc.

[Buckerfield's fertilizer] : [out-takes]

Out-takes. Three short promotional spots for Buckerfield's Uplands Special Fertilizer. These outs depict homeowners enjoying their lawns, flowers and vegetable gardens; some home and store interiors.

Dr. Ballard's presents variations on the Ballard beat

SUMMARY: "This swinging new disc with the solid Ballard Beat comes to you with the compiments of Dr. Ballard's Pet Foods . . . toe-tapping variations of the well-known Dr. Ballard's Jingle, played by a group ;of Canada's top instrumentalists." SIDE 1: Cha-cha; Shuffle. SIDE 2: Rock 'n roll; Foxtrot.;

[Forest protection spots, 1956-1980]

Television commercials. A selection of television public awareness spots dealing with forest fire prevention in British Columbia. Most of the spots emphasize the role of human carelessness as a major cause of forest fires, and highlight their impact in terms of financial loss, destruction of wildlife, and damage to recreational values. One spot ("Green Gold") ties in with the 1958 B.C. Centennial; another features UBC president Dr. N.AM. MacKenzie.

[Telefex Film background footage]

Promotional film. The Telefex library of background films for television was created and distributed by Frank Fleming as a way to inject movement and action into studio-produced TV commercials. The clips utilized special optical techniques, animation, studio settings and location footage to create a variety of moods and effects. Some clips have their own musical sound tracks. Fleming produced a total of 230 clips 15- or 30-second clips, renting them to TV stations in series packages. This accession is an incomplete but representative sampling of the Telefex library material.

It just makes good sense : [out-takes]

Out-takes. The value to good health of Nutri vitamin supplements. As part of the company's marketing plan, prints of the film were to be sold to independent salesman, along with the vitamins (and a film projector). In the USA, a similar plan using slide shows and filmstrips proved more successful.

Legislative Assembly committee transcripts

  • GR-2038
  • Series
  • 1973

Transcripts produced by the Hansard Office of sittings of Select Standing Committees and Special Committees of the BC Legislative Assembly, 1973. Not all committees were recorded since each committee had the choice of whether to accept Hansard's services. Of those that did, some met in camera without transcription services or "on the road" where recording was not feasible.

Included here are the Select Standing Committees on Agriculture, on Forestry and Fisheries, Public Accounts and Printing, Municipal Matters, Social Welfare and Education; and to Special Committees on Coastal Oil Spills and Television Broadcasting.

British Columbia. Hansard Office

George Daniel Ekman interview

CALL NUMBER: T3341:0001 SUPPLIED TITLE OF TAPE(S): Early life and career of Dan Ekman PERIOD COVERED: 1926-1957 RECORDED: [location unknown], 1977-12-15 SUMMARY: Dan Ekman discusses: his early years and family background, training and career as a newspaperman in Vancouver, working as a P.R. man for Westcoast Transmission Co., attitudes towards politics.
CALL NUMBER: T3341:0002 SUPPLIED TITLE OF TAPE(S): Duties and functions of executive assistant to Premier W.A.C. Bennett PERIOD COVERED: 1957-1960 RECORDED: [location unknown], 1977-12-15 SUMMARY: Dan Ekman discusses the circumstances leading up to his appointment as executive assistant to Premier W.A.C. Bennett and the duties and functions of that position.
CALL NUMBER: T3341:0003 SUPPLIED TITLE OF TAPE(S): Working as Executive Assistant to the Premier RECORDED: [location unknown], 1978-08-08 SUMMARY: TRACK 1: Dan Ekman discusses aspects of his job as executive assistant to Premier W.A.C. Bennett. Comments on Bennett's personality and style. Reliance on individuals within the government and delegation of authority. Attitudes towards women. TRACK 2: Bennett's public image and how it evolved. Bill Clancy. The bond-burning ceremony. Take-over of the B.C. Electric Co. Bennett's fascination with secrecy. Relationships with cabinet colleagues.
CALL NUMBER: T3341:0004 SUPPLIED TITLE OF TAPE(S): Social Credit politics and election campaigns in B.C. RECORDED: [location unknown], 1978-08-08 SUMMARY: TRACK 1: Dan Ekman discusses the Sommers case, the calling of elections, the 1960 election, a recollection of the events on election night, leaving the position of executive assistant in 1961, relationship with Premier after leaving. TRACK 2: Assumption of position with Westcoast Transmission, Frank McMahon and the 1960 election, starting up his own advertising agency, the Socred government's use; of advertising during election campaigns, the 1963 Fulton challenge, running election campaigns for W.A.C. Bennett.
CALL NUMBER: T3341:0005 SUPPLIED TITLE OF TAPE(S): The decline of Social Credit : the 1972 election RECORDED: [location unknown], 1978-08-08 SUMMARY: TRACK 1: Dan Ekman discusses the public image of W.A.C. Bennett, the paranoid style in B.C. politics, the Malaspina gas line story. TRACK 2: Further comments on the plan for the Malaspina gas line, Clarence Budd, the 1972 election, the question of succession to the leadership of the Social Credit Party. (End of interview).

The packaged product : a twelve month tourist season

RECORDED: [location unknown], 1978 SUMMARY: Edited interviews with hoteliers, B.C. Ferries representatives, and tourists, discussing the successful establishment of packaged off-season tours of the Inside Passage and Vancouver Island. Promotes the idea of "packaging" and the year-round possibilities for tourism in British Columbia. Tape was included in a folder with a booklet on packaging and advertisements for the tours.

British Columbia Lotteries advertisements

The item consists of a video containing six television commercials produced in 1979 for the B.C. Lotteries Branch.

  1. "Projects" (BLLB 9193 Rev.)
  2. "Young B.C." or "Soccer Boy" (BLLB 9173 Rev.)
  3. "Healthcare Research" (BLLB 9163 Rev.)
  4. "Sports" (BLLB 9183 Rev.)
  5. "Volunteer Firemen"
  6. "Child of B.C." (BLLB 0026; 60 sec.).

Ministry of Human Resources ads

  • GR-3584
  • Series
  • 1979

The series consists of television commercials and public service announcements made by the Ministry of Human Resources, with the participation of the Ministry of the Attorney-General, the Ministry of Agriculture and the Ministry of Health in 1979 as part of the "Year of the Child and Family in B.C."

British Columbia. Ministry of Human Resources

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